Highlights from Last Year’s Conference: Content Curation for Smarties

If you think about it, we’re all natural curators. When someone asks how your day was, you don’t tell them every boring detail – you naturally gravitate to the most interesting, funniest or most frustrating part.

It’s said that good marketers share their expertise, while great marketers share everyone else’s. In this video, consultant Wade Kwon shows the most efficient methods of content curation.

Wade has made a career of gathering news from communities and sharing it with print and online audiences. In the following session, he teaches us how expert curation can put you and your brand at the center of attention and explains how to turn simple streams of information into powerful tools to dominate SEO, social and viral.